Emily Smith, Owner, The Pilates House

This past week we caught up with Emily Smith, The Pilates House owner and instructor. Located in West Bloomfield, The Pilates House is a boutique fitness and pilates studio that offers classes to teach you to move better for everyday benefits. Learn more about Emily’s journey to opening up her own studio.

DB: Hi Emily! I appreciate you taking the time to talk with me. Let’s start with you telling us what your current position is. 

ES: I’m the owner of Pilates Studio and also work as an instructor.

DB: Since this is a newer position for you, can you tell us how you ended up here?

ES: I always wanted to do hair. I went down that path by becoming an apprentice at a local salon, then got into doing hair on film and television. I wanted to chase the dream of doing hair for all over the world until I met my now-husband. Seeking something more stable, I took over managing the salon I started at. I loved running a business and was considering opening my own salon, but I always had a passion for pilates. I was burned out from the salon world, so I enrolled in a year-long teacher training program and bought a pilates studio. This is where I am currently and am loving my life. I teach pilates all day and make people feel amazing! 

DB: That’s quite the journey! Can you tell us what you value most about your current role? 

ES: I thought the saying, “do what you love and you’ll never work a day in your life” was dumb but it’s so true. I enjoying learning about bodies, people’s limitations and trying to fix their movement. It wasn’t ideal to open a fitness studio during a pandemic (with a virus that spreads through respiratory droplets), especially when most of what pilates is about breath-work, but we are doing great and getting better every day! 

DB: What has been the biggest learning to date from your career path?

ES: Getting used to wearing leggings and workout clothes every day as opposed to getting dressed for a fashion salon world is definitely an adjustment. However, I have learned to be more flexible by suddenly having to pivot my business due to COVID when we were only open for three weeks. I didn’t go virtual since I am new to this industry and because I believe in being in person. There’s a whole science behind working out with other people and I wanted to keep that aspect of my business.

DB: Lastly, what is your favorite interview question to ask candidates? 

ES: I don’t do interviews much, but I love asking other instructors what got them started in pilates and why they wanted to teach. Everyone has a great story and most of the time it’s because of body issues (broken bones, bad back or are retired athletes).


Deanna Backos is a partner at the midnight oil group, a Detroit marketing agency offering full-service communications for clients. We live and breathe our clients’ brands, always developing new ideas, strategies and creative solutions to build awareness, engage with their target markets, and develop true brand advocates.