Sep 1, 2021 | Employer Branding, HR Trends, Recruitment, Talent Attraction
Recruitment marketing, at its most basic definition, uses inbound strategies and tactics to find, attract, engage and nurture talent before they apply for the job. This integration of traditional marketing tactics into recruitment efforts has not only proven to be...
Jul 14, 2021 | Employer Branding, HR Trends, Recruitment, Talent Attraction
Job board and social media recruitment provide advantages to hiring managers when seeking talent. Each has different benefits and limitations when it comes to use, reach and capabilities. In developing an effective recruitment strategy, it is important to assess your...
Jan 10, 2020 | Blog, Employer Branding
“We are a Fortune 500 Company” “We do work that matters” “We value our customers and employees” As you read those quotes, they may have sounded pretty familiar to you. That’s because these are commonly utilized statements incorporated in most organizations’ Employer...
Jun 25, 2019 | Employer Branding
By now, you are most likely using social media in some form for your company, and ideally, as part of your recruitment marketing strategy. Understanding how each platform works, and how you should be using them is essential for success and achieving your social media...
Jun 4, 2019 | Employer Branding
If you’re scanning the internet for a job, you know, searching for that posting that really speaks to you, what is it you are looking to gain from those companies? Conversely, if you are a member of a company’s talent acquisition team with aspirations to recruit those...
Apr 16, 2019 | Employer Branding
What is an Employee Value Proposition? In short, an Employee Value Proposition (EVP) is everything a company offers an employee in exchange for their work. This includes more than just compensation, healthcare, and benefits. A strong EVP also translates to intangible...
