The job description is often the first touchpoint a potential candidate has with your company. In addition to ensuring your job post is reflective of the position and factually accurate, it is also important to include content and visuals that will attract the right...
It’s safe to say that we live and operate in a heavily visual, social media-driven era. This begs the ultimate hiring question: why are job descriptions still text-based and boring? Today’s job seekers aren’t engaged in lengthy job postings that don’t...
In a candidate-driven market, it’s extremely important to hone in on your employer brand to attract the best talent. Quality candidates seek out employers and organizations that fit their skill set and also their values. Companies with a strong employer brand often...
It’s no surprise that advertising is a multi-billion-dollar business. Well executed ads work to strengthen brand loyalty, introduce new products or services, and build relationships with consumers. With such a strong impact on the overall success of an organization,...
According to the Society for Human Resource Management (SHRM), an employer brand is one of the most important parts of the employee value proposition. It’s what the core of your company communicates as its identity to both potential and current employees, and includes...