It’s safe to say that we live and operate in a heavily visual, social media-driven era. This begs the ultimate hiring question: why are job descriptions still text-based and boring? Today’s job seekers aren’t engaged in lengthy job postings that don’t...
In a candidate-driven market, it’s extremely important to hone in on your employer brand to attract the best talent. Quality candidates seek out employers and organizations that fit their skill set and also their values. Companies with a strong employer brand often...
The recruiting process for potential candidates has become more sophisticated with the increase in artificial intelligence (AI) by using complex algorithms to sort through data. This allows companies to recruit on a big-scale more effectively due to the reduction in...
It’s no surprise that advertising is a multi-billion-dollar business. Well executed ads work to strengthen brand loyalty, introduce new products or services, and build relationships with consumers. With such a strong impact on the overall success of an organization,...
Corporate culture. It’s a buzz word you have heard for a long time, almost to the point of either not fully knowing what it means or wondering if it’s still relevant in 2018. The truth is, many companies don’t develop intentional, thoughtful strategies around...